.het-cameo-final{ --bg:#141210;--ivory:#FFFDF9;--ink:#1E1A17;--muted:#4B4540; --maroon:#6E2B2B;--gold:#C7A560; font-family:"Poppins",system-ui,-apple-system,Segoe UI,Roboto,Arial,sans-serif; background:radial-gradient(140% 160% at 40% 40%,#1D1A17 0%,#13100F 80%); color:var(--ivory);padding:clamp(36px,6vw,72px) 0; scroll-margin-top:90px; } .cameo-wrap{max-width:1200px;margin:0 auto;padding:0 clamp(20px,4vw,56px); display:grid;grid-template-columns:1fr 560px;gap:clamp(24px,3vw,48px);align-items:end} .chip{display:inline-flex;align-items:center;background:rgba(255,255,255,.08); border:1px solid rgba(255,255,255,.12);border-radius:12px;padding:8px 12px; font-weight:700;letter-spacing:.45px;color:#EDE9E2;margin-bottom:14px; backdrop-filter:blur(6px)} .title{font-family:"Playfair Display",Georgia,serif;font-weight:700; font-size:clamp(40px,5vw,66px);line-height:1.04;margin:6px 0 12px; color:#FFF;max-width:14ch;text-wrap:balance} .gold{width:94px;height:3px;border-radius:2px;background:var(--gold); margin:8px 0 16px} .sub{max-width:50ch;color:#E8E4DF;opacity:.9;line-height:1.68; margin:0 0 24px;text-wrap:pretty} .cta{display:flex;gap:12px;flex-wrap:wrap} .btn{display:inline-flex;align-items:center;justify-content:center; height:50px;padding:0 22px;border-radius:14px;font-weight:600; text-decoration:none;transition:all .25s ease} .btn.p{background:var(--maroon);color:#fff;box-shadow:0 14px 30px rgba(0,0,0,.35)} .btn.p:hover{transform:translateY(-2px);filter:brightness(1.06)} .btn.g{border:2px solid var(--gold);color:#fff} .btn.g:hover{background:rgba(198,166,103,.15)} .cameo-box{position:relative;height:min(72vh,740px);border-radius:30px; background:var(--ivory);box-shadow:0 36px 72px rgba(0,0,0,.5), 0 2px 0 rgba(198,166,103,.45) inset;overflow:hidden} .cameo-box::before{content:"";position:absolute;inset:0;border-radius:30px; box-shadow:0 0 0 1.5px rgba(199,165,96,.55) inset,0 -30px 80px rgba(0,0,0,.1) inset; background:radial-gradient(160% 120% at 80% 10%,rgba(0,0,0,.04),rgba(0,0,0,0) 40%), linear-gradient(150deg,#FEFBF3 0%,#F5EBDC 36%,#EDE0D1 70%,#E5D7C7 100%); pointer-events:none} .cameo-box::after{content:"";position:absolute;left:50%;bottom:0; transform:translateX(-50%);width:80%;height:22%; background:radial-gradient(60% 60% at 50% 50%,rgba(0,0,0,.25),rgba(0,0,0,0)); filter:blur(8px);z-index:0} .cameo-box img{position:absolute;bottom:0;left:50%; transform:translateX(-50%);width:min(520px,92%);height:auto; object-fit:contain;z-index:1;filter:saturate(1.05) contrast(1.02)} @media(max-width:980px){ .cameo-wrap{grid-template-columns:1fr;align-items:center} .cameo-box{order:-1;height:50vh} .title{font-size:clamp(32px,7vw,50px)} }

HETRAA • Signature Weaves

Craft You Can Feel

Thoughtfully selected sarees with smooth drape, rich texture and lasting comfort.

Shop Signature View Lookbook

.het-georgette-hero-final{ font-family:"Poppins",system-ui,-apple-system,Segoe UI,Roboto,Arial,sans-serif; background:linear-gradient(135deg,#ff4fd8 0%,#ff6f5a 40%,#ffb347 100%); color:#2b1023; padding:clamp(44px,7vw,78px) 20px; } .het-gf-inner{ max-width:1320px; margin:0 auto; display:grid; grid-template-columns:minmax(0,1.25fr) minmax(0,1fr); gap:clamp(32px,6vw,80px); align-items:center; } /* LEFT – OFFER CARD */ .het-gf-card{ max-width:720px; background:radial-gradient(circle at 0 0,#ffffff 0,rgba(255,255,255,.98) 50%,rgba(255,255,255,.9) 100%); border-radius:32px; padding:clamp(30px,4.8vw,40px) clamp(32px,5.4vw,50px); box-shadow:0 34px 80px rgba(0,0,0,.38); border:1px solid rgba(255,255,255,.9); } .het-gf-chip{ display:inline-flex; align-items:center; gap:10px; font-size:11px; text-transform:uppercase; letter-spacing:.23em; padding:8px 18px; border-radius:999px; border:1px solid rgba(223,60,135,.72); background:rgba(255,79,216,.09); color:#c0187f; margin-bottom:20px; } .het-gf-chip-dot{ width:6px; height:6px; border-radius:50%; background:#ff4fd8; } .het-gf-title{ font-weight:800; font-size:clamp(36px,4.6vw,48px); line-height:1.05; margin:0 0 16px; color:#201017; text-wrap:balance; } .het-gf-title span{display:block;} .het-gf-sub{ font-size:15px; line-height:1.75; margin:0 0 28px; max-width:40ch; color:#4a2236; } .het-gf-cta-row{ display:flex; flex-wrap:wrap; gap:14px; margin-bottom:22px; } .het-gf-btn{ display:inline-flex; align-items:center; justify-content:center; height:50px; padding:0 26px; border-radius:999px; font-size:14px; font-weight:600; text-decoration:none; cursor:pointer; border:none; transition:all .22s ease; white-space:nowrap; } .het-gf-btn span.icon{ margin-left:8px; font-size:17px; transform:translateY(1px); } .het-gf-btn.primary{ background:#e91584; color:#fff; box-shadow:0 22px 46px rgba(0,0,0,.35); } .het-gf-btn.primary:hover{ transform:translateY(-2px); filter:brightness(1.06); } .het-gf-btn.ghost{ background:transparent; border:1.7px solid rgba(201,24,127,.9); color:#c0187f; } .het-gf-btn.ghost:hover{ background:rgba(233,21,132,.08); } .het-gf-note{ font-size:11px; text-transform:uppercase; letter-spacing:.16em; color:#7b4861; } /* RIGHT – MODEL & GLOW */ .het-gf-visual{ position:relative; min-height:clamp(430px,62vh,720px); display:flex; align-items:flex-end; justify-content:center; padding-right:clamp(4px,2vw,12px); } .het-gf-visual-bg{ position:absolute; inset:auto; top:50%; left:50%; width:78%; height:78%; transform:translate(-50%,-50%); border-radius:50%; background: radial-gradient(circle at 30% 0,rgba(255,255,255,.96),rgba(255,255,255,.15) 58%,transparent 100%); box-shadow:0 40px 90px rgba(0,0,0,.45); } .het-gf-visual img{ position:relative; max-height:112%; width:auto; object-fit:contain; transform:translateY(4%) scale(1.06); filter:drop-shadow(0 32px 60px rgba(0,0,0,.75)) saturate(1.06) contrast(1.06); } /* RESPONSIVE */ @media(max-width:980px){ .het-gf-inner{ grid-template-columns:1fr; gap:32px; } .het-gf-visual{ order:-1; padding-right:0; } .het-gf-visual-bg{ width:72%; height:72%; } .het-gf-card{ max-width:none; margin:0 auto; } .het-gf-sub{ max-width:none; } }

Launch offer • Georgette

Two Georgettes, One Free Saree

Pick any two Georgette sarees. We’ll add one Chiralapattu cotton saree free and ship your entire order at no extra cost.

Shop Georgette offer → Explore all sarees →

OFFER AUTO-APPLIED IN CART • ONE FREE SAREE PER ORDER • LIMITED LAUNCH INVENTORY

.sig-weaves.v3.v37{ --stage:#141210;--ink:#EDE9E2;--muted:#CFC8C1;--gold:#C7A560;--maroon:#6E2B2B; --radius:20px;--btn-h:42px; font-family:"Poppins",system-ui,-apple-system,Segoe UI,Roboto,Arial,sans-serif; background:radial-gradient(130% 160% at 40% 0%,#1D1A17 0%,#13100F 80%); color:var(--ink); padding:clamp(32px,5vw,72px) 0; } .sig-weaves.v3.v37 .sig-wrap{width:min(1600px,100%);margin:0 auto;padding-inline:clamp(24px,4vw,48px)} .sig-weaves.v3.v37 .sig-head{text-align:center;margin-bottom:34px} .sig-weaves.v3.v37 .sig-title{ font-family:"Playfair Display",Georgia,serif;font-weight:800;color:#fff; font-size:clamp(28px,3.3vw,42px);margin-bottom:10px } .sig-weaves.v3.v37 .sig-sub{margin:0 auto;max-width:980px;color:var(--muted);line-height:1.55;text-wrap:balance} .sig-weaves.v3.v37 .sig-grid{ display:grid;gap:clamp(10px,1.2vw,18px); grid-template-columns:repeat(4,1fr); align-items:start; } @media(max-width:1200px){.sig-weaves.v3.v37 .sig-grid{grid-template-columns:repeat(2,1fr)}} @media(max-width:680px){.sig-weaves.v3.v37 .sig-grid{grid-template-columns:1fr}} .sig-weaves.v3.v37 .card{ display:flex;flex-direction:column;border-radius:var(--radius);overflow:hidden; border:1px solid rgba(255,255,255,.12);background:#0f0d0c; box-shadow:0 18px 44px rgba(0,0,0,.28);transition:.25s ease } .sig-weaves.v3.v37 .card:hover{transform:translateY(-4px);box-shadow:0 28px 64px rgba(0,0,0,.4)} /* Image area: fixed aspect, no stretch; per-card focal point via --obj */ .sig-weaves.v3.v37 .media{ position:relative;aspect-ratio:4/3;width:100%;overflow:hidden;background:#0d0b0b } .sig-weaves.v3.v37 .bg{ position:absolute;inset:0;width:100%;height:100%; object-fit:cover;object-position:var(--obj,50% 50%); filter:saturate(1.05) contrast(1.03); transition:transform .35s ease } .sig-weaves.v3.v37 .card:hover .bg{transform:scale(1.05)} .sig-weaves.v3.v37 .fade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,0) 55%,rgba(0,0,0,.25) 100%)} .sig-weaves.v3.v37 .body{ background:linear-gradient(180deg,rgba(255,255,255,.05),rgba(255,255,255,.04)); border-top:1px solid rgba(255,255,255,.10); padding:16px 16px 14px;display:flex;flex-direction:column;gap:10px;min-height:260px } .sig-weaves.v3.v37 .tag{ align-self:flex-start;display:inline-flex;gap:6px;align-items:center; padding:5px 10px;border-radius:999px;background:rgba(199,165,96,.16); border:1px solid rgba(199,165,96,.28);color:#F8E6B8;font-weight:700; font-size:12.5px;letter-spacing:.25px;text-transform:uppercase } .sig-weaves.v3.v37 .h{ margin:0;color:#DEE1E6;font-family:"Playfair Display",Georgia,serif;font-weight:800; font-size:clamp(19px,2vw,26px);line-height:1.14;display:block;min-height:2.35em } .sig-weaves.v3.v37 .p{ margin:0;color:var(--muted);line-height:1.58;font-size:15px; display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden } .sig-weaves.v3.v37 .actions{ margin-top:auto;display:grid;grid-template-columns:1fr 1fr;align-items:stretch;gap:10px } .sig-weaves.v3.v37 .actions a.btn{ all:unset;box-sizing:border-box;display:flex;align-items:center;justify-content:center; height:var(--btn-h);border-radius:10px;font-weight:700;font-size:14.5px;cursor:pointer; text-decoration:none;white-space:nowrap;text-align:center } .sig-weaves.v3.v37 .actions .btn.p{ background:var(--maroon);color:#fff;border:2px solid var(--maroon); min-width:136px;padding:0 14px;box-shadow:0 10px 22px rgba(0,0,0,.28) } .sig-weaves.v3.v37 .actions .btn.p:hover{filter:brightness(1.08);transform:translateY(-1px)} .sig-weaves.v3.v37 .actions .btn.g{ color:#fff;background:transparent;border:2px solid var(--gold);min-width:70px;padding:0 6px } .sig-weaves.v3.v37 .actions .btn.g:hover{background:rgba(199,165,96,.15)} @media(max-width:980px){.sig-weaves.v3.v37 .body{min-height:240px}} @media(max-width:680px){ .sig-weaves.v3.v37 .actions{grid-template-columns:1fr} .sig-weaves.v3.v37 .actions a.btn{height:44px} .sig-weaves.v3.v37 .body{min-height:220px} }

Signature Weaves of Hetraa

From feather-light cottons to heirloom kanjivarams — each weave is chosen for its texture, drape, and timeless grace.

Cotton Sarees

Everyday Breathability

Soft mulmul and pure cotton edits crafted for lightness, easy drape, and day-long comfort.

Shop Cotton View All

Pure Silk Sarees

Lustrous
Elegance

Handpicked silks with luminous texture and graceful fall — perfect for festive to formal.

Shop Silk View All

Georgette Sarees

Grace in
Motion

Fluid, sheer weaves with a modern fall — effortless drape that moves beautifully.

Shop Georgette View All

Kanjivaram Silk Sarees

Royal
Heritage

Handwoven kanjivarams with rich zari artistry — heirloom pieces rooted in South India.

Shop Kanjivaram View All

.why-hetraa.v3{ --stage:#141210;--ink:#ECE8E1;--muted:#CFC8C1;--gold:#C7A560;--maroon:#6E2B2B; --card:#191512;--ring:rgba(255,255,255,.10);--ring2:rgba(255,255,255,.08); --radius:18px; --h2: clamp(30px, 4.2vw, 56px); --h3: 20px; --p: 15.5px; font-family:"Poppins",system-ui,-apple-system,Segoe UI,Roboto,Arial,sans-serif; background:radial-gradient(140% 200% at 30% -40%, #1c1916 0%, #12100e 70%); color:var(--ink); padding:clamp(40px,6vw,84px) 0; } .why-hetraa.v3 .wrap{width:min(1600px,100%);margin:0 auto;padding-inline:clamp(20px,4vw,48px)} /* Head */ .why-hetraa.v3 .kicker{ display:inline-block;margin:0 auto 18px;padding:8px 14px;border-radius:999px; border:1px solid var(--ring); background:rgba(255,255,255,.04); font-weight:700;font-size:14px;color:#fff; } .why-hetraa.v3 h2{ font-family:"Playfair Display",Georgia,serif;margin:0 0 12px; font-weight:800;color:#fff;text-align:center; font-size:var(--h2);line-height:1.14;letter-spacing:.2px;max-width:1200px;margin-inline:auto; } .why-hetraa.v3 .sub{ max-width:980px;margin:0 auto 32px;text-align:center;color:var(--muted); line-height:1.6;text-wrap:balance;font-size:16px; } /* Feature cards */ .why-hetraa.v3 .grid{ display:grid;gap:clamp(12px,1.4vw,18px); grid-template-columns:repeat(4,1fr); align-items:stretch; /* makes all same height per row */ margin-top:24px; } @media(max-width:1100px){.why-hetraa.v3 .grid{grid-template-columns:repeat(2,1fr)}} @media(max-width:640px){.why-hetraa.v3 .grid{grid-template-columns:1fr}} .why-hetraa.v3 .card{ background:linear-gradient(180deg,rgba(255,255,255,.04),rgba(255,255,255,.03)); border:1px solid var(--ring);border-radius:var(--radius); padding:18px 18px 16px;display:flex;flex-direction:column;gap:10px; box-shadow:0 16px 40px rgba(0,0,0,.26);transition:.25s ease; min-height:220px; /* slightly taller so all “feel” equal */ } .why-hetraa.v3 .card:hover{transform:translateY(-3px);box-shadow:0 26px 58px rgba(0,0,0,.38)} .why-hetraa.v3 .ico{ width:42px;height:42px;border-radius:12px;display:grid;place-items:center; background:rgba(199,165,96,.10);border:1px solid rgba(199,165,96,.24);color:#F6E7BF;flex:0 0 auto; } .why-hetraa.v3 .ico svg{width:22px;height:22px;stroke:#C7A560} .why-hetraa.v3 .card h3{margin:6px 0 2px;font-weight:800;color:#fff;font-size:var(--h3)} .why-hetraa.v3 .card p{margin:0;color:var(--muted);line-height:1.62;font-size:var(--p)} /* Promise band — taller & full width feel */ .why-hetraa.v3 .promise{ margin:32px auto 22px;max-width:1200px; background:linear-gradient(180deg,rgba(255,255,255,.06),rgba(255,255,255,.05)); border:1px solid var(--ring);border-radius:16px; padding:22px 24px; text-align:center; line-height:1.65; color:var(--muted); min-height:84px; display:flex; align-items:center; justify-content:center; } .why-hetraa.v3 .promise b{color:#fff} /* Bullets — enforced equal heights */ .why-hetraa.v3 .bullets{ margin:18px auto 28px; max-width:1200px; display:grid; grid-template-columns:repeat(4,1fr); gap:12px; align-items:stretch; /* all tiles same height */ } @media(max-width:900px){.why-hetraa.v3 .bullets{grid-template-columns:repeat(2,1fr)}} @media(max-width:560px){.why-hetraa.v3 .bullets{grid-template-columns:1fr}} .why-hetraa.v3 .bullet{ height:100%; /* equalize */ display:flex;align-items:center;gap:12px; background:linear-gradient(180deg,rgba(255,255,255,.04),rgba(255,255,255,.03)); border:1px solid var(--ring2);border-radius:14px;padding:14px 16px; min-height:72px; /* slightly taller */ } .why-hetraa.v3 .bullet .dot{ width:42px;height:42px;border-radius:999px;display:grid;place-items:center; background:rgba(199,165,96,.10);border:1px solid rgba(199,165,96,.22); flex:0 0 auto; } .why-hetraa.v3 .bullet .dot svg{width:20px;height:20px;stroke:#C7A560} .why-hetraa.v3 .bullet h4{margin:0;color:#fff;font-size:15.5px} .why-hetraa.v3 .bullet span{display:block;color:var(--muted);font-size:13.5px;margin-top:2px} /* CTA row — equal width buttons in a 3-col grid */ .why-hetraa.v3 .cta-row{ margin:8px auto 0; max-width:1000px; display:grid; grid-template-columns:repeat(3,1fr); gap:14px; align-items:stretch; justify-items:stretch; } @media(max-width:820px){.why-hetraa.v3 .cta-row{grid-template-columns:1fr; max-width:600px}} .why-hetraa.v3 .btn{ display:inline-flex;align-items:center;justify-content:center;gap:.5rem; height:54px; /* bigger buttons */ padding:0 18px;border-radius:12px;font-weight:800;letter-spacing:.2px; text-decoration:none;cursor:pointer;transition:.2s ease; white-space:nowrap;font-size:15px;width:100%; /* fill grid cell */ } .why-hetraa.v3 .btn.p{background:var(--maroon);color:#fff;border:2px solid var(--maroon)} .why-hetraa.v3 .btn.p:hover{filter:brightness(1.07);transform:translateY(-1px);box-shadow:0 12px 24px rgba(0,0,0,.28)} .why-hetraa.v3 .btn.g{background:transparent;color:#F4EAD8;border:2px solid var(--gold)} .why-hetraa.v3 .btn.g:hover{background:rgba(199,165,96,.14);transform:translateY(-1px)} .why-hetraa.v3 .btn svg{display:block}

Why Hetraa

Designer-led, handpicked sarees for modern wardrobes

We are a young fashion studio built by designers. Every drop is a small, thoughtful edit, selected for texture, finish and drape, so you get the best of Indian craft without the noise.

Designer Curation

Each saree is handpicked by our design team for feel, fall and a timeless silhouette.

Limited, Tight Edits

Small batches keep quality high and styling sharp, only the pieces we truly love make it in.

Comfort and Drape

Soft weaves, balanced borders and flattering lengths, built to move with you all day.

Easy to Trust

Made in India, easy exchanges and secure payments, shopping that feels effortless.

Our promise: we release only what we would wear and style ourselves. If a weave does not meet our design standards, it never ships.

Made in India

Crafted locally with pride

Handpicked Quality

Designer-approved edits

Easy Exchanges

Hassle-free support

Secure Payments

Trusted gateways

Shop Signature Shop All Sarees Return & Exchange Policy

.het-lookbook-4{ --stage:#141210; --ivory:#FFFDF9; --maroon:#6E2B2B; --gold:#C7A560; --ink:#EDE9E2; font-family:"Poppins",system-ui,-apple-system,Segoe UI,Roboto,Arial,sans-serif; background:radial-gradient(140% 180% at 50% 0%, #1D1A17 0%, #13100F 80%); color:var(--ink); padding:clamp(36px,6vw,72px) 0; scroll-margin-top:90px; } .lb-head{max-width:1200px;margin:0 auto;padding:0 clamp(20px,4vw,56px)} .lb-title{font-family:"Playfair Display",Georgia,serif;font-weight:700;letter-spacing:.2px; font-size:clamp(26px,3.6vw,38px);margin:0;color:#fff} .lb-sub{margin:8px 0 16px;opacity:.9} /* Grid */ .lb-rail{ max-width:1200px;margin:16px auto 0;padding:0 clamp(20px,4vw,56px); display:grid;grid-template-columns:repeat(4,1fr);gap:16px;align-items:stretch; } @media(max-width:1000px){.lb-rail{grid-template-columns:repeat(2,1fr)}} @media(max-width:560px){.lb-rail{grid-template-columns:1fr}} /* Card = flex column for perfect alignment */ .lb-card{ display:flex;flex-direction:column; border-radius:26px;overflow:hidden;background:var(--ivory); box-shadow:0 24px 56px rgba(0,0,0,.35),0 2px 0 rgba(199,165,96,.35) inset; isolation:isolate;transition:transform .25s ease, box-shadow .25s ease; } .lb-card:hover{transform:translateY(-4px);box-shadow:0 30px 64px rgba(0,0,0,.45),0 2px 0 rgba(199,165,96,.45) inset} .lb-media{aspect-ratio:4/5;background:#F6EADA;overflow:hidden;flex:0 0 auto} .lb-media img{width:100%;height:100%;object-fit:cover;display:block;filter:saturate(1.03) contrast(1.03);transition:transform .45s ease} .lb-card:hover .lb-media img{transform:scale(1.03)} /* Caption: fixed minimum height + button pinned at bottom */ .lb-cap{ display:flex;flex-direction:column;gap:8px; padding:12px 14px;background:linear-gradient(180deg,#FFFFFF 0%,#FDF7ED 100%);color:#1E1A17; min-height:210px; /* keeps cards visually equal */ } .lb-topline{display:flex;gap:8px;align-items:center} .lb-chip{display:inline-flex;align-items:center;height:24px;padding:0 10px;border-radius:999px; background:#F6EADA;color:#6B4B2B;border:1px solid rgba(199,165,96,.45);font-size:12px;font-weight:700} /* Name clamped to 3 lines for uniformity */ .lb-name{ margin:0;font-weight:700;line-height:1.28; display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden; } .lb-actions{margin-top:auto;display:flex;justify-content:space-between;align-items:center} .lb-mini{display:inline-flex;align-items:center;height:36px;padding:0 12px;border-radius:10px; background:var(--maroon);color:#fff;font-weight:600;font-size:13px;text-decoration:none; box-shadow:0 10px 22px rgba(0,0,0,.25);transition:transform .15s ease,filter .2s ease} .lb-mini:hover{transform:translateY(-1px);filter:brightness(1.06)} .lb-price{font-weight:700;color:#2D2621}

From the Lookbook

Editorial moments in silk, cotton and Banarasi weaves each handpicked for elegant drape and finish.

Craft You Can Feel

Two Georgettes, One Free Saree